The absolutely essential event for sport-event organisers and the destinations and suppliers that want more sport-related business.
Co-located with The Meetings Show, TEAMS Europe provides the opportunity for sporting-event rights holders to network with European and international destinations and suppliers.
TEAMS Europe will be held 27–29 June 2023 at ExCel London and will include:
- Insightful education
- Networking opportunities
- Pre-scheduled 1-to-1 meetings with vetted sporting-events organizers
2022 Keynote Speaker
Sebastian Coe
Sebastian Coe is a double Olympic gold medalist and president of World Athletics. Formerly a member of the UK Parliament, Lord Coe has served in several leadership positions across the world of sports. He headed the successful London bid to host the 2012 Olympic Summer Games and became chairman of the London Organizing Committee for the Olympic Games. Lord Coe is also one of the most decorated and recognized UK athletes in international sports, having won four Olympic medals and set multiple world records in middle-distance running.
WHY SPORTING EVENTS ARE VALUABLE:
- Sport-related travel generates 90.4 million room nights and more than £34 billion in direct spending every year.
- Sport-related travel is one of the strongest segments in the entire travel industry.
- Sport-event organisers value long-term relationships with destinations, hotels and suppliers.
- Sporting events are highly visible, they enhance the quality of life for residents of the host city and can be key to economic development as well as individual and business relocation.


WHY SHOULD YOU ATTEND AS A SUPPLIER:
- Opportunity to have up to 15 1-to-1 pre-scheduled appointments with pre-qualified sport-event organisers from across Europe as well as U.S.-based sport organisations that hold events in Europe.
- Access to insightful educational presentations from inspiring speakers.
- Attendance at the evening networking reception hosted by The Meetings Show with more than 300 event organisers.
Pricing
One Supplier
Early-Bird Rate (Until 31 March): £5,995 +VAT
Standard Rate: £6,495 +VAT
Two Supplier Companies – Group Booking (15% Discount)
Early-Bird Rate (Until 31 March): £11,091 +VAT
Standard Rate: £12,016 +VAT
Companies exhibiting at The Meetings Show 2023 will receive a 15% discount.
Supplier package includes: table w/2 chairs, 1-2-1 meetings, access to The Meetings Show welcome reception, logo and profile on TEAMS Europe web page.
Additional attendee
£995 +VAT per person
Sponsorship opportunities also available.
2022 Program
-
Registration and Lunch60 mins
-
10 minsTEAMS Europe attendees will be welcomed to London by Jason Gewirtz, vice president of Northstar’s Sports Division.
-
45 mins
The COVID-19 pandemic has had an impact on every aspect of life, and the world of sporting events is no different. In fact, sport has helped lead the world out of the depths of the pandemic, both in setting an early example of how and when to shut down and how and when to return. In this session, a panel of industry experts explores the long-lasting impact of the pandemic on the sport-event industry, what events are looking like now and what opportunities may be on the horizon based on how the industry has had to adjust.
Charlie Dundas, Managing Director — YouGov Sport
John Eades, Managing Director — UK DAIMANI
Vicky Gosling, CEO — GB Snowsport
Antony Warren, Founder — Supersize Live
-
110 mins
-
Networking Break15 mins
-
60 mins
One area of the sports industry that has faced some of the biggest challenges during the pandemic has been mass-participation events. Marathons, triathlons, cycling tours—events that by their nature attract large numbers of participants—have faced unique challenges. But event organizers in this space have forged a path that has seen the return of those events, in many cases with new approaches and revised protocols. In this session, learn what is working, where the pain points remain and what your organization and destination should be considering as mass-participation events return to the event calendar in destinations around the world.
Fiona Berwick, Head of Global Marketing Communications — ASICS
Matthew Brooke, Managing Director–Europe — Spartan Race/Tough Mudder
Stefan Petschnig, Chief Business Development Officer — The IRONMAN Group
-
HMS Belfast120 mins
Welcome the launch of TEAMS Europe by boarding the HMS Belfast to enjoy exclusive use of the Royal Navy warship’s Quarterdeck and Boat decks while sipping ship-themed cocktails or mocktails and eating dishes selected from three themed food stations to a backdrop of live 1940s jazz music.
You'll also be able to explore the ship's onboard museum.
-
45 mins
If you’re involved in international sport, you might very well find yourself in Birmingham this July — in England or the United States. Birmingham in the UK will host the Commonwealth Games and Birmingham in Alabama will host the World Games, two significant international competitions that both destinations expect will set the stage for more events in the years to come. In this session, hear from leaders in both Birminghams on the significance of their international events for future economic development, the legacy each hopes to leave behind and the similarities each region has in their approach to using sport to increase the international profiles of their destinations.
Joel Lavery, Strategic Lead Major Sporting Events — West Midlands Growth Company
David Galbaugh, Vice President of Sports Sales and Marketing — Greater Birmingham Convention and Visitors Bureau
Mike Laflin, Founder and CEO — Global Sustainable Sport
-
60 mins
It has been 10 years since the Olympic and Paralympic Games in London set a new standard for the production of the world’s largest sporting events. In the decade since, the city and the region have attracted hundreds of events based on the successful organization during the summer of 2012. In this session, Lord Sebastian Coe, who led the London Organizing Committee for the Olympic Games and currently serves as president of World Athletics, will share lessons learned from London’s Olympic bid and the successful staging of the event as well as his perspective on the long-term legacy of the Games for its host city.
Sebastian Coe, President — World Athletics
-
45 mins
-
Networking Break15 mins
-
45 mins
Esports are here to stay and recent years have seen considerable growth in live events and esports-specific venue development. Esports fans have also proved that they are able and willing to travel to in-person competitions in addition to flocking online in enormous numbers. In this session, hear from esports experts on what’s next in this emerging field, how traditional sports organizations are adding esports and virtual components to their events, and how destinations and venues can position themselves to be a leader in the years to come.
Johanna Byrane, Head of Business Development — Twickenham Stadium
Michael D'hulst, Co-Founder and CEO — Super League Triathlon
Jorge Schnura, Vice President, Strategy — OverActive Media
James Woollard, Head of Commercial Solutions — BLAST
Here are just some of the sport organisations attending TEAMS Europe:
World Athletics
World Rugby
Sail GP
IRONMAN Group
WWE
Supersize Live
Extreme E
AFL Europe
Spartan Race
Tough Mudder
Jackalope
Spikeball Inc.
UK Corporate Games
TRITON World Series
XTERRA Europe
Super League Triathlon
Roxstar Group
Space Meetings and Events
BLAST Esports
OverActive Media
International Quidditch Association
Gran Fondo New York
Raccoon Events
eSkootr Championship
E-Bike Gran Prix Race Series
World Football Summit
Here are just some of the suppliers attending TEAMS Europe:
Raddison Hotels
HBC Event Services
Vienna House
Portugal NTO
Qatar Tourism
CTM Sport
Valencia CVB
West Midlands Growth Company
Greater Birmingham, Alabama, CVB
London & Partners
ExCeL London
Marketing Manchester
ASM Global
Visit Bergen
Borneo Convention Centre Kuching