Zac Craig was appointed president of the Oklahoma City Convention and Visitors Bureau in February of 2021. Within this role, he is responsible for leading the CVB’s efforts of contributing to the economic well-being of Oklahoma City and its citizens as well as enhancing OKC’s brand by marketing and selling the city as a premier destination for group, leisure, sports, business, and other related travel.
Craig came to the position after more than 11 years with Omni Hotels & Resorts where he most recently served as area director of sales and marketing. Within this role, he led a field-based team of 90 professionals and was responsible for the overall strategic sales and marketing direction for multiple hotels and attractions across the Southeast. He managed a $10 million advertising budget and led the area to achieving approximately $200 million in top-line revenues in 2019. Previously, he held property sales and marketing leadership assignments in the Atlanta, Charlotte and Dallas metro areas. Prior to joining Omni Hotels & Resorts, he worked for both LXR Luxury Resorts and Interstate Hotels & Resorts in Naples, Sanibel & Captiva Islands and Oklahoma City. His hospitality career began in guest services working for Promus Hotel Corporation at the DoubleTree Hotel at Warren Place in Tulsa.
A native of Oklahoma, he received his master’s degree in Hospitality Administration from Oklahoma State University and his undergraduate degree from the University of Tulsa. He currently serves on the School of Hospitality and Tourism Management Advisory Board at Oklahoma State University, Destinations International Advocacy Committee and is active with many other industry organizations to include the Greater OKC Metro Hotel Association, Oklahoma Restaurant Association, U.S. Travel Association and the Professional Convention Management Association.