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Jonathan Steel
Jonathan Steel has 18 years of experience in commercial strategy, partnerships and revenue generation at global agencies and sport organizations with 20 to 160+ employees and up to $1B+ annual revenue. Since 2007 he has worked internationally with brands, destinations and rightsholders in the UK, Ireland, and Switzerland including the UEFA Champions League & Europa League, British & Irish Lions, Heineken Cup, FIA World Rally Championship, FEI Classics and the HSBC Sevens World Series. He has acted as a trusted advisor delivering strategic counsel and exceptional client-servicing. His previous roles have included partnerships director, host cities for the UIM E1 World Championship; head of marketing partnerships for Team Marketing AG; sponsorship manager, Heineken Cup & Amlin Challenge Cup for European Rugby; and sponsorship and communications manager for Chime Sports Marketing.
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14-Oct-2025GCCC A112–114TEAMS Educational Session — Build Your Data Strategy: Turning Sports-Related Travel Data into Action