John Terry
Vice President, Events,
U.S. Soccer Federation
At the U.S. Soccer Federation, John Terry oversees all functions as it relates to event operations, special events, hospitality, tickets and event revenue, production and competitions. Leading contract and venue negotiations, Terry leads all scheduling efforts for national team matches directly responsible for holding games in new markets. Entering his seventh year, he and his team were responsible for many of the U.S. Soccer events around this summer’s FIFA World Cup.
Sessions
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29-Oct-2026BJCC East Hall 2SportsLink/TEAMS Session — Own the Moment: Lessons in Activating Around a Global Sporting Event



