As CEO of the Professional Bowlers Association and chief customer officer for Bowlero Corp, Colie Edison is responsible for the global marketing efforts of both professional bowling’s major league and the bowling entertainment and events company. Edison joined Bowlero Corp in 2008 and has held director, brand strategy, and vice president of marketing titles since then. Her current roles revolve around both reinvigorating the PBA’s public persona and engaging its thousands of members across the globe and crafting Bowlero Corp’s customer experience for the millions of guests who visit the company’s bowling centers each year. Edison is also the president of the Bowlero Elite Series, a televised professional bowling property that debuted on NBC Sports in 2019. She earned her bachelor’s degree in communication from Tulane University.