Carlos Silva joined World TeamTennis as CEO in January 2019 and led the effort to bring pro tennis back during the COVID-19 pandemic, holding the season in a self-contained bubble at the Greenbrier Resort in West Virginia. Silva has led expansion efforts in Chicago, Las Vegas and Orlando over the last two years while securing partnerships with CBS Sports, ESPN and Tennis Channel. A veteran media and digital executive, Silva previously served as CEO for the World Series of Fighting for three years and led the sale of the MMA property to new investors, staying on as president of the newly named Professional Fighters League until 2018. He also has served as president of Back9Network and was a senior advisor in 2011–2012 to various sports clients from leagues to media startups while serving as an executive in residence at Park Lane Investment Bank. Prior to that, Silva led the programming and operations of Universal Sports Network and was co-Executive Producer of Universal Sports coverage of the Vancouver Olympic Winter Games. Silva is a former college tennis player at Boston College.